The Anima Standard
Most creatine is sold on noise. We'd rather show you what's actually in the tub.
The Anima Standard is the promise behind every tub of Anima creatine. Three commitments, no exceptions.
1. One Ingredient
100% micronised creatine monohydrate — the single most-researched sports supplement there is. No fillers, no proprietary blends, no flavour-masking to hide a cheap base. One serving, one job: repeatable strength.
2. Every Dose Printed
Every active ingredient on the label with its exact amount. Our serving is 5 g, two level scoops, and that is what the tub says because that is what the scoop holds. The batch number and best-before date are printed on the bottom of every tub — email us that number and we will send you the documentation we hold for your batch.
On publishing that documentation openly: we are not there yet, and we are not going to claim we are. Whether we can publish a given batch's certificate in full depends on our supply agreement, and we are working through it. What we are working toward is independent third-party testing, commissioned by us and published per batch — which is a higher bar than a manufacturer's own certificate, and the one actually worth making a promise about. Where we stand today is always on our Certificates page.
3. A Fair Price
500 g. 100 servings. Around 30p a serving. Premium quality shouldn't mean paying for marketing you didn't ask for. We keep the formula honest and the price honest.
Creatine, nothing hidden. That's the Anima Standard — including being straight with you about what we can't do yet.